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Crane Books Publishing Guide

Understanding the Difference: Traditional vs. Hybrid Publishing

 At Crane Books, we believe informed authors make empowered decisions. If you're considering publishing your book, it’s important to understand the difference between Traditional and Hybrid publishing models. Each approach offers distinct benefits, depending on your goals, experience, and resources. 

Traditional Publishing

 In a traditional publishing agreement, the publisher takes on all financial responsibility for editing, design, printing, and distribution. 

Authors typically:

  • Submit manuscripts for acceptance through a competitive review process 
  • Receive a royalty (usually 8–15%) on book sales 
  • Do not pay any upfront fees 
  • Relinquish some creative and copyright control 
  • Must market actively, though the publisher may support promotional efforts. 

Traditional publishing is highly selective and offers prestige, but can be slow and limited in creative autonomy.

 

Hybrid Publishing

 Hybrid publishing combines elements of traditional and self-publishing. At Crane Books, our Hybrid Agreements allow you to:

  • Share the investment in publishing services (editing, design, distribution) 
  • Retain more creative control and rights 
  • Receive higher royalties, as high as 50% 
  • Get professional support without waiting for a traditional publishing deal 
  • Launch faster with a clear, collaborative timeline. 

Hybrid publishing is ideal for authors who want partnership-level guidance with greater control and better returns.

What's right for you?

For many first-time authors, traditional publishing is just not an option. Most commonly, without a contact, or high-profile story to be told, first-time authors spend months, even years, sending query letters and filing the rejection letters away. 


Even most publishers won't offer a hybrid publishing agreement without a significant investment from the author. 


At Crane Books, we want to help first-time authors break into the business of writing and selling books.

Why Crane Books?

At Crane Books, we understand that the journey from idea to bookshelf can be overwhelming for first-time authors. That’s why we’ve built a publishing model that blends the best of traditional, hybrid, and self-publishing.


Our staff brings decades of combined experience across all major publishing paths. We've worked within the constraints of traditional publishing and know how hard it is to break in. We've also taken the risks and felt the isolation that comes with self-publishing. 


With Crane Books, you get the support of seasoned editors, layout designers, illustrators, and marketing strategists, without losing creative control or ownership of your work.


What sets us apart is our hybrid publishing expertise. We partner with our authors, sharing the workload, guiding each phase of development, and using industry-grade tools to ensure your book meets professional standards. 


Whether you're writing a children’s book, memoir, novel, or specialty title, we know how to shape, refine, and position your manuscript for success—because we’ve done it ourselves.

How Create a Book Proposal

Fast track to getting published.

Overview

Write a compelling, 1–2 page summary of your book. Think of it like back-cover copy with more substance. Be sure to write it before using AI to check it. Never the other way around. Editors can spot obvious AI sentences. 


It should include:

  • Who the audience is - describe the target demographic of your audience
  • What the book is about - a general description for your audience
  • Why it matters now - make a case for urgency or specific interest
  • What makes it unique - why the reader should take notice.

Target Market

Define the primary and secondary audiences in terms of market or interest groups:

  • Who will buy this book?
  • What are their demographics or interests?
  • Why is there demand for this topic?

If you can't answer these questions, you aren't writing to your audience either.

Competitive Titles / Market Analysis

List 3–5 similar books and explain:

  • How your book is similar but better
  • How your book differs (what gap it fills)

Author Bio / Platform

Show why you are the best person to write this book:

  • Relevant experience or credentials
  • Prior publications, speaking engagements
  • Social media following, email list, website traffic
  • Media appearances

Marketing and Promotion

How will you help sell the book? Include:

  • Speaking opportunities
  • Endorsements you can get
  • Partnerships or organizations that may help promote it
  • Media you can access (podcasts, YouTube, radio, etc.)

Table of Contents

A list of chapters with 1–2 sentence descriptions of each. For memoirs or narrative nonfiction, include the story arc.

Sample Chapters

Include 1–3 fully written chapters. Typically:

  • The Introduction or Chapter 1
  • A strong middle chapter
  • Another chapter that best represents the tone and content

Submit Your Proposal

Attach your book proposal in the Contact Us on our Home Page.


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